Blog
7 Types of Survey Bias & How to Prevent Them
Learn about common survey biases like sampling, response, and non-response bias. Learn how to minimize bias and ensure representative results.
Survey Weighting Explained: How To Ensure A Poll Is Truly Representative
Interested in learning more about how to weight a dataset? In this article, I'll explain what weighting is, the various types of weighting, when it's needed and why.
VIDEO: Survey Design Tips for Beginners
Small mistakes can have big implications for how respondents understand and interpret the questions you ask, which can, in turn result in poor data quality. In this video I provide some tips for better survey design.
Lessons in Survey Design: Using Rating Scales Effectively
In this article, I examine some real-world examples of online survey design gone wrong. I’ll breakdown some common issues when it comes to designing surveys and how you can avoid making the same mistakes.