The Complete Market Research Bootcamp
Check out my course, The Complete Market Research Bootcamp. It’s packed with more than 10 hours of video-based lectures and covers everything from survey methodologies to data analysis.
My course will teach you how to master the core research methodologies, from interviews to surveys to ethnography
If you're looking for a zero-to-hero course in market research that covers a wide range of methodologies, look no further. In this course, I'll cover the fundamentals of market research, and deep dive into each of the core methodologies such as interviews, ethnography and surveys. We'll even explore how you can use generative AI tools, such as ChatGPT, to augment how you work.
In this course, you will learn:
Understand the different market research methodologies
Learn the benefits and trade-offs of the different methodologies
Understand when and how you should be applying different methodologies
Apply a framework to guide you through your market research project
Learn about qualitative methods such as interviews, focus groups and ethnography
Learn about quantitative methods such as surveys and social media monitoring
Acquire essential project management skills to effectively manage your research projects
Learn how to use generative AI tools to aid and augment your work
Course registration is available exclusively on Udemy. Click the link below to learn and enroll!