Measuring the impact of the content you publish on a Facebook business page can get confusing. In my latest video, I break down the various sources where you can pull data related to your Facebook Page and campaigns, and I share some of the metrics and sources that I think are the most valuable.

Today I’m super excited to share that my new course, Marketing Analytics Mastery: From Strategy to Application, is officially live on Udemy. And to celebrate, I’m offering 90% off!